Do You Know What "RELATIONSHIP MARKETING" Is ?
Over the course of my career I have heard of a lot of people start a conversation and get right into their accolades, then immediately start pitching themselves to their customers. What is the customer really getting out of the exchange though?
At SBIS March is all about relationship marketing, not pitching! When you pitch, you just talk - you don't connect. Where as when you relationship market, you conduct research and take consideration into what you're doing rather than just talking.